Beautiful interfaces aren’t enough.

Thoughtful, data-driven digital experiences that solve complex business challenges, enhance customer journeys, and create meaningful connections between brands and their audiences.

JUMP TO PORTFOLIO

My Philosophy

Great digital experiences help people accomplish their goals with confidence while helping businesses achieve measurable results.

Every recommendation I make is grounded in three principles:

  • Efficiency. Remove unnecessary friction so people can accomplish tasks faster.
  • Clarity. Make it easier for customers to understand what to do next.
  • Business Impact. Prioritize improvements that increase visibility, adoption, conversions, retention, and long-term customer value.

I don’t believe in redesigning products for the sake of redesign. I believe in identifying the changes that create the greatest impact with the least amount of unnecessary effort.

JUMP TO FEATURED WORK

What I Do

Let’s talk about data. Decisions. Results. Data-driven UX/UI turns assumptions into evidence—and design into measurable outcomes. Because when the numbers tell the story, results speak louder than words.

Results

Efficiency  – within 6 months of implementing & streamlining processes, our teams went from a dismal 8% approval rate to 100% satisfaction rating. And the studio sustained this rating for another two years.

Stakeholders

Creatives

%

Satisfaction Rating

Years Held at Rating

Projects Managed Weekly

%

Reduction in Rework

%

Reduction in At-Risk Projects

Platforms & Products

Jeannie possesses exceptional strengths in strategic thinking, collaboration, & product influence. She has a keen understanding of human-centric design & empathy, and is highly skilled at building bridges between user needs and business objectives.

-VP Strategy & Operations

Results

Clarity in engagement – Data-driven UX/UI turns user behavior into better experiences—reducing friction, increasing interaction, and creating products people want to keep using.

One Feature

One feature. One panel. One measurable result: a 13,000% increase in engagement. By looking at how users were actually interacting with the product, I identified an opportunity to rethink the experience—not just make it look better. The result was a more intuitive, focused interaction that gave users a reason to engage. The design changed. The behavior changed. And the data proved it.

%

Increase in Feature Engagement within 30 Days

%

Increase in Feature Engagement within 90 Days

One Navigational Restructure

One feature. One panel. One measurable result: a 13,000% increase in engagement. By looking at how users were actually interacting with the product, I identified an opportunity to rethink the experience—not just make it look better. The result was a more intuitive, focused interaction that gave users a reason to engage. The design changed. The behavior changed. And the data proved it.

%

Increase in Dashboard Engagement Within 30 Days

%

Increase in Engagement Across Navigation Within 90 Days

She led our UX/UI team and made sure that we have the consistency and user-friendliness in our products that are needed in the 21st century. When working with her in specific projects, she showed the eye for the detail that make or break an application and always stood up as the “voice of the customer” (user). In addition to this, I working with Jeannie is easy and straight forward.

-Consulting Strategist

Results

ROI – turning increased interaction into business value. By making a high-impact feature easier to discover and use, the redesign created more opportunities for users to take meaningful action—without requiring a complete product rebuild. Better UX. Higher engagement. More value from an experience that was already there.

%

Increase

A sustained 15% month-over-month increase in trial-to-paid conversion across thousands of users, compounding over six months.

%

Avg Increase in New UTM Users Per Quarter

%

Avg Increase in New Users Per Quarter

Jeannie leads with heart, professionalism and extreme drive. Her visual design, artistic abilities and understanding of user needs makes an asset to any team. She is an excellent team player, quickly shifting focus from one thing to the next while many reach out to her for assistance. She is always looking for ways to push boundaries on how to be better creatively, for the product and as a leader.

-Product Designer

Skills & tools that flexes with any
design stack.

Skills

  • User Experience
    (UX Planning, User Experience Research, Prototypes, Wireframes, Workflows, User Flows, Storyboards, User Maps, HCI, etc.)
  • User Persona Research &
    Creation
  • Visual Design
  • Illustration
  • SaaS & Consumer Web Design
  • Mobile Responsive Design & App Design
  • B2B, B2C, & Enterprise Design

Design Tools

  • Figma
  • Lovable
  • UX Pin
  • Miro
  • Lucid
  • Proto.io
  • ionic.io
  • Adobe Creative Cloud
  • Sketch
  • Anima
  • Atomic
  • Zeplin
  • Mural

Analytic Tools

  • Fullstory
  • Google Analytics

    Usability Tools

    • FullStory
    • Maze
    • UsabilityHub
    • UserTesting
    • HotJar
    • UserZoom
    • Crazy Egg
    • Survey Monkey

    Product Tools

    • Linear
    • Jira
    • Aha!
    • Teamwork
    • Asana
    • Confluence

    AI Tools

    • ChatGPT
    • Claude
    • Grok
    • Lovable
    • Cursor
    • Taskade

      Full Product Redesign

      User feedback, lost deals, & new technology = Redesign for more revenue.

      View

      File Conversion App

      This small app was an internal tool that allowed for a type of file to be converted to multiple outputs files.

      View

      User Research – Archetypes

      At a company that facilitates user generated content internationally in many highly regulated industries, it was fair to say User Personas were bound to be bountiful.

      VIEW

      Working with highly regulated industries…
      everyday

      Brands

      Working with companies in highly regulated industries such as: Healthcare, Pharma, Education (k-12), Financial Services, Airline, Luxury Brands, & more

      Countries

      International industries require a unique understanding of regional user patterns that can translate to a larger patterns or define steps for personalization within any SaaS solution.

      National Awards

      2016 RENOARTIO – Illustration

      2013 Gold ADDY (AFF) – Creative Direction

      2012 Bronze ADDY (AFF) – Creative Direction

      "Jeannie is a gem! One of the best UX/UI Designers I have worked worked with. Her ideas are fresh and innovative as she is constantly staying on top of the latest design trends and tools. She communicates well. Always has a great attitude. She is hard working and a pleasure to work with. In her role, she worked with various development teams and interfaced directly with customers to try to understand their workflow and needs. Highly recommend her!"

      HK Quanesisouk
      QA Enginering Manager

      "I highly recommend Jeannie as a product designer specializing in enterprise software. Jeannie possesses exceptional strengths in strategic thinking, collaboration, and product influence. She has a keen understanding of human-centric design and empathy, and is highly skilled at building bridges between user needs and business objectives. She is an excellent communicator, both verbally and visually, and has a strong ability to articulate complex design concepts to stakeholders. Jeannie is an asset to any team, and her dedication to producing high-quality work is evident in everything she does."

      Andrew Green
      Business & Revenue Operations Leader

      "I had the absolute pleasure of working with Jeannie at iGrafx. Jeannie is an amazing human, plain and simple. She leads with heart, professionalism and extreme drive. Her visual design, artistic abilities and understanding of user needs makes for a talented designer that is an asset to any team. She is an excellent team player, quickly shifting focus from one thing to the next while many reach out to her for assistance. She is always looking for ways to push boundaries on how to be better creatively, for the product and as a leader. I consider Jeannie a great friend, mentor and someone I look up to in many ways. She has a great attitude, cares deeply for her teammates and possess all the skills you would need for a highly productive team member. All in all, I can't say enough good things about Jeannie. She is a super star, and any organization would be lucky to have her!"

      Autumn Stevens
      UX/UI Designer

      "Jeannie was an absolute pleasure to partner with because she is one of the most organized and responsive clients I have worked with, which allowed us to accomplish things in an efficient and timely manner. It was made clear to me that she has a very strong work ethic, has an ability to keep everyone focused on what needs to be achieved, and stands out as a leader across her team."

      Rachel Kaplan
      Account Executive

      Let’s Build Something Together!

      Email

      hart.jeannie@gmail.com

      Phone

      (503) 929-7972

      Available For

      Project or Product Facilitation, Contracts, Freelancing, & Consulting

      Photo attributions:
      Jason Goodman on Unsplash | Daria Nepriakhina ?? on Unsplash | Amélie Mourichon on Unsplash | Georgie Cobbs on Unsplash